Plus Ones
Marketing Strategy
Influencer Marketing
Entertainment Marketing
Project Description
When people think of Netflix, they don't think "dating shows." But at Netflix, Love Has No Off-Season. So, to continue our year-long campaign promoting Netflix's dating show line-up, we found an opportunity to plus up wedding season with a unique plus one. Netflix reality stars pitched why they'd make the perfect wedding date in social videos, then we created an online application for fans to tell us who they wanted to go with, and why they'd make a great wedding date duo. Our lucky winner was selected, and spent a wedding date with Deepti Vempati from Love is Blind.Client
Netflix
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