PAID SOCIAL MEDIA EXPERIENCE
Social Media
Digital Strategy
Data Analytics
Project Description
Wetbrush was not running any paid advertising on Facebook based on metrics from Google Analytics, there was immense potential to expand Wetbrush’s advertising activation on Facebook. The value proposition of the product, that is, it can enhance your natural beauty was a perfect fit for the Facebook platformBy utilizing existing data as well as data from a pixel placed on the Wetbrush site, we were be able to build strong audiences for testing and then expansion over the course of the campaign and beyond.Client
WetbrushTags
facebook
google analytics
ROI
paid social
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