ACCELERATING BRAND GROWTH

Full-service. Independently owned. WBE-certified. Motion is THE results-driven brand growth agency. We accelerate growth for our clients' brands and businesses by designing and executing smart, data-driven creative campaigns, marketing strategies, and consumer experiences that help you achieve and surpass your business growth goals faster. SERVICES Motion’s integrated agency services are thoughtfully designed to meet the unique needs of a growing roster of diverse clients, and particularly for the health and medical space, manufacturing and building products industries, consumer lifestyle brands, and non-profits. We are a highly collaborative group, working closely with you to develop strategic, data-driven creative campaigns and marketing programs designed to meet the challenges specific to your industry. Together, we'll identify smart ways to accelerate your company's growth, while proving the value of marketing's role (helping you look good…and sleep better) along the way. Our integrated, full-service agency has in-house marketing expertise spanning a wide range of disciplines: Brand Strategy + Positioning Brand Identity Digital Advertising (including paid media) Integrated Campaign Development Public Relations Social Media Marketing (organic and paid) Influencer Marketing Content Marketing Web Design & Development Package Design CRM & Email Marketing Lead-generation/Acquisition Campaigns Print & Digital Production

Our Methodology for Strategic Brand Growth

Motion has a proven formula for accelerating brand growth​. All of our marketing services and activities are efficiently planned as components of a three-phase process. 1 Calculate Brand Motion (The foundational phase) The first step is to calculate your brand motion by considering a variety of variables: your brand’s position, consumer perceptions, the position and direction of key competitors, your buyer’s journey, etc. We then marry these inputs with your business goals to make strategic, data-based and growth-minded recommendations. Activities during this phase of the process may include Client Onboarding, Research, Discovery, Brand Immersion, Persona Development, Buyer Journey Mapping, strategy workshops, etc. 2 Add Strategic Velocity (The strategic planning and execution phase) Once we understand your brand’s motion and the path you’re on, we can calculate where you’re headed and map out a plan to get you to where you need to be. It’s about developing a smart and efficient way forward, then engineering a solution (campaign) designed to achieve your goal. This phase benefits from our being channel agnostic, as we’re able to remain objective in recommending solutions that are in our clients’ best interests, not ours. Activities during this phase may include Channel Strategy, Media Strategy and Planning, SEO, Campaign Concepting and Execution, Tactical Development and Asset Production. 3 Observe and Refine (The measurement and optimization phase) Post-launch, we continue our work to help you grow. Here, we observe how our solutions perform in the market. It requires defining the right KPIs and goals from the start to ensure success at the foundational level. If we observe metrics that are less-than-satisfying, we adjust and iterate, monitoring as we go. It’s our belief that, if planned well, marketing should get smarter and more efficient over time. Activities may include KPI Tracking and Reporting, Performance and Trend Analysis, Strategic Refinement Planning, and Reallocation of Spend. Visit us online at https://agencyinmotion.com/

Primary Location

325 N. LaSalle Drive, Suite 550, Chicago, Illinois, United States

Other Locations

Key Contacts

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The Motion Agency
Core Services
Advertising
Secondary Services
Content Marketing
CRM Automation
Email
Social Media
Branding
Packaging
Video Production
Public Relations
Web Development
Influencer Marketing
Diversity
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Audience Specialty
Local Expertise
B2B
B2C
B2E
Corporate Communications
Crisis Management
Influencer Strategy
Parents
Women
Baby Boomers
Gen X
Gen Y (Millennials)
Gen Z
Recruitment Marketing
Agency Size

50 - 100 Employees

Affiliation

Independent

Rating

5.0
1 Client Review
Creativity
5.0
Quality
5.0
Value
5.0
Communication
5.0
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Latest Reviews

AnonymousChief of Staff at Chicago Federation of Labor
5.0
Creative, Nimble, ReliableI've worked with Kimberly and the team at The Motion Agency on various projects, including website development, advertising and PR. No matter how big or small the project, they are always there for me, even when I needed a full PR campaign with a 48-hour turnaround time. They are creative, nimble and reliable. They listen to my ideas and turn them into results that are better than I could have imagined. They have all the expertise I need in one spot, which means seamless coordination for each aspect of my project.
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