VisionsDAO: Brand Identity & Website
Design Strategy
Graphic / Communication
User Experience
Project Description
We at Embacy created a brand identity and website for Visions DAO. When we started working on this project, Visions DAO was just entering the market. It positioned itself as a decentralized and open-sourced infrastructure provider bringing business stimulation games on-chain. With circular economic models and gamified divided pools, developers can gamify the entire ecosystem. The brand can be described as dynamic and progressive, but at the same time with a touch of nagging nostalgia. We used perspective as the main graphical element of the style. It enhances the sense of movement, action, and progress. To create a tactile effect, we use a noise texture. This element is a way to evoke nostalgic memories of 2000s games.Client
VisionsDAOTags
website
branding
crypto
web3
3D
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