Project Description
When Viral Nation wanted to build an online presence that better reflected the breadth and expanded B2B focus of its offerings, they turned to Clear Digital as their guide to what was next. The company’s new Chief Marketing Officer saw an important opportunity to extend the company’s brand from being primarily an influencer agency to becoming a leader in influencer marketing SaaS solutions. With a growing portfolio of products, Viral Nation asked the Clear team to create a nomenclature strategy that built consistency and brand power for the company, as well as refresh its digital presence. The result is a site that showcases Viral Nation’s full portfolio and presents a brand more aligned with a market shaper.Client
Viral Nation