Teleflora Love Notes
Digital Strategy
Mobile
Promotions
Project Description
We helped Teleflora turn a Super Bowl commercial into a branded experience. With only 8 weeks until kick off, Teleflora had something big on their hands. Their agency had created a hysterical commercial starring Faith Hill and the team sought a way to turn the mass attention into customer retention. MEDL came through in the clutch, turning Teleflora's TV spot into the Love Notes app. The app helped hundreds of thousands of men and women create millions of romantic messages - and spent the week in the Top 5 on the Apple App Store. The app is integrated directly into Teleflora’s mobile purchase engine – allowing users to send flowers directly from the app. Since launching on that legendary Football Sunday, the app has been updated several times - to include an Android version, Mother’s Day, Birthdays, and many more.Client
Teleflora
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