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Getting Financially Fit

Advertising
Branding
Media Planning & Strategy

VIDEO PRODUCTION

We developed several campaigns focused on educating and empowering consumers to make sound financial decisions. The work contributed to thousands of inquiries and a 20% increase in millennial members.

INJECTING FUN INTO FINANCIAL

To enhance the in-branch banking experience, Centra brought in large-screen TVs, complimentary coffee, treats for kids and pets, and some of the materials we created.

START RIGHT HERE ADULTING

This campaign empowered millennials to begin their banking journey at Centra.

The Miller Group
5.0
11 Client Reviews
25,000+
10 - 49
Los Angeles, United States
View this Agency

Project Overview

The average credit union member is 47; so securing members between the ages of 25 to 40 can be challenging. That's why Centra Credit Union, one of the Midwest's largest, tasked us with increasing their millennial membership. We developed several campaigns focused on educating and empowering consumers to make sound financial decisions. The work contributed to thousands of inquiries and a 20% increase in millennial members.

Client

Centra Credit Union

Tags

branding
video production
advertising
banking
credit union