Spend Life Wisely
Advertising
Graphic / Communication
Media Planning & Strategy
Project Overview
Using the bank CEO as a spokesperson allowed us to put forth a transparent, trust-worthy message highlighting their commitment to improving the financial well-being of their customers, and their communities. With a message delivered through television, radio, newspaper, outdoor, and even a new bank lobby design, LOOMIS brought First United’s “Spend Life Wisely” purpose to life in their brand.Client
First United BankTags
bank advertising
outdoor
radio
television
integrated marketing
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