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Big Mac Hero

Digital Strategy
Mod Op
4.03 Client Reviews
40,000+
100+
Miami, United States
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Project Description

The success of our partnership with Reddit is based on our ability to authentically speak to the platform’s audience. To promote the launch of two new McDonald’s Big Mac menu items, we tapped into Reddit’s huge and lively gaming community, creating our own game aptly named Big Mac Hero.

Client

Reddit
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