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Self - Development SaaS Interface

Design Strategy
User Experience
Lazarev. Agency
0.00 Client Reviews
50,000+
10 - 49
Kyiv, Ukraine
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Project Overview

Happiness. online is a unique project that combines life & business training, providing a self-development course platform. Happiness-6-weeks game is a unique platform with daily tasks, video lectures, exciting challenges, a fun company, a tournament table, and prizes for the winners. Our task was to design a mobile-first SaaS for establishing habits and increase retention rates. After conducting a thorough analysis of the product/market/competitors, we came up with an intuitive UX structure (based on user testing), where we applied multiple gamification elements. In terms of visual design, we created custom icons&illustrations and used a color palette that emphasizes the company’s values. Also, we created an Onboarding section that takes 1 minute to be a part of Happiness.

Client

Happiness