Empowering Craftsmen with a No-Code Solutiona
Web
User Experience
Web Development
Project Description
Bridging the Digital Skills Gap Craftsmen like plumbers, hairdressers, and mechanics often lack the skills needed to build websites. Salana aimed to make it easy for them to promote their businesses online. The goal was to provide a simple tool that required no coding knowledge. A Simple WordPress-Based Solution We chose WordPress as the foundation. It allows Salana to manage multiple websites from one dashboard. The first version of the platform used a Google form to gather information from users. This helped Salana create websites for them. Later, we added a live preview feature. Craftsmen could see updates to their website in real-time without needing to code. Easy to Use, Focused on Performance Too many options can overwhelm users, so we kept the platform simple. Craftsmen could customize their websites with only the basics, like choosing colors and adding content. This reduced complexity and improved site performance. Unlike larger platforms like Webflow or Squarespace, this solution was lean and optimized for speed and SEO. Designed for European Users The platform was built for craftsmen in Switzerland, Germany, and Austria. Salana made sure it complied with EU regulations, offering extra security and peace of mind. This gives non-technical users confidence in the platform. In the end, Salana’s no-code solution allows craftsmen to build and manage their own websites without any technical skills. It opens up new digital opportunities for them and makes it easier to showcase their businesses online.Client
SalanaTags
WordPress
No / Low Code
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