Re-start-up
Branding
Project Description
Data analytics firm Rifiniti provides analytics to help large corporations make space utilization decisions. When they came to Spencer Brenneman, they had been in business for about four years. However, the brand they became was not the brand they thought they would be when they started. The principals turned to us to help redefine who they were as a brand and how that comes to life. Plus, as a startup, they had a small team and tight budget, so visual updates had to be subtle, not a costly and time-consuming brand overhaul.Client
Rifiniti
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