ProHealth Care
Branding
Digital Strategy
Quantitative Insights
Project Overview
Bigbuzz was selected as agency of record to rebrand the ProHealth Care system for the first time since inception in 1996. However, breaking through in the saturated healthcare market in the New York metropolitan area, is not an easy feat. The effort included extensive research to help clearly define their audience, to clarify and separate relevant messaging, and to identify potential unique opportunities.Client
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