Pantene Gold Series Tour

Events
Experiential Marketing
Multicultural Marketing
ENGAGE & RESONATE
5.01 Client Reviews
200,000+
10 - 49
Des Plaines, United States
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Project Description

Pantene needed a way to build brand awareness around their new Gold Series line of African American focused products. 7 market touring program.

Client

Procter & Gamble

Tags

experiential
mobile tour
events
multicultural marketing
production
activation
product launch
festivals
african american
chuck amos
procter & gamble
P&G
Engage & Resonate
E&R