Project Description
Mommy Lingo was a quick to market campaign designed to educate our audience about the differences between OTC and RX prenatal vitamins. It took on a viral life of its own, delivering big, fat positive results for the brand. While the campaign was unbranded, we were able to raise awareness of the mommy myth that RX prenatal vitamins are not just for at-risk pregnancies but for every expectant mom.Client
Vitafol