Project Description
“We know that MEDL is more than a vendor. We see you as a partner.” —Jenny McCain, Director of Global Communications, Medtronic
75% of Physicians are using iPhones & iPads. Medtronic - one of the world’s largest medical device manufacturers - knew that tapping into the mobile space was imperative to continue leading innovation.
Medtronic tapped MEDL to imagine the future of medical education. The result was the Catalyst iPad app, which uses flexible content modules to leverage peer videos, surgical techniques, and a library of collateral materials. The app also lets Surgeons view Medtronic's training schedules, and even book travel to attend the event.
The app was awarded the coveted Rx Award for use of mobile technology.Client
Medtronic