Outsourced Marketing Department Services
Marketing Strategy
Content Marketing
Inbound Marketing
Project Description
Magnetude started working with MedData Group in 2013 when the then 2-year-old startup who targets healthcare marketers was looking to launch its first comprehensive marketing effort. MedData Group brought in Magnetude to serve as its outsourced marketing department—leading initiatives including message development, a website overhaul and a marketing automation implementation. Since then, Magnetude has developed and currently manages a wide array of demand generation and brand awareness programs including email lead nurturing, content marketing, sales enablement, media relations, and paid search. Magnetude works closely and collaboratively with MedData Group’s CEO and Head of Sales, truly serving the function of a full in-house marketing team, providing a breadth of strategic and programmatic expertise at the cost investment of having a single marketer on staff.Client
MedData Group
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