Level

Design Strategy
Mobile
User Experience
The UX Department
5.02 Client Reviews
N/A
< 10
San Francisco, United States
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Project Overview

VSP is the largest vision insurance company in the United States. ln 2015 they created Project Genesis, the first wearable prototype to integrate health-tracking technology in a pair of optical frames. They chose to work with The UX Department to build and design a new mobile app that would accompany the wearable and allow users to track their health data in real time. We collaborated in defining the key features for the app, its general behavior, and the look and feel. The goal was to create a simple experience that would allow users to seamlessly incorporate this technology into their lives.

Client

Level

Tags

ux
ui
user experience
design strategy
information architecture
mobile app
app
visual design