IG Live DJ Program for Converse

Social Media
Influencer Marketing
Multicultural Marketing
Sportivo
5.03 Client Reviews
60,000+
< 10
Los Angeles, United States
View this Agency

Project Overview

Sportivo executed an IG Live DJ series for WSS footwear retailer on behalf of Converse for Hispanic Heritage Month and to introduce the brand's "Mi Gente" collection. We were charged with selecting and securing four Los Angeles-based Latina DJs to perform every Friday during the four-week program.

Client

Converse, WSS

Tags

converse
LatinX
multicultural
influencers
Latinas
instagram