From 0 to 50'000 customers in 3 years
Advertising
Marketing Strategy
Content Marketing
Project Description
The online shop, Beneva Black, grew rapidly in Switzerland and abroad within a very short period of time. Instrumental to the profitable growth of the online shop was performance marketing, especially Facebook and Instagram advertisements. We managed to nail down the problem/solution approach in cosmetics in our performance ads, acquiring 50'000 customers in Switzerland, Germany and Austria. The two founders sold the company to the GIDOR Group in February 2020. R17 continues to head performance marketing for Beneva Black. In January 2022, R17 successfully executed a brand refresh for Beneva Black and migrated the online store from WooCommerce to Shopify, both rendering positive results for the brand.Client
Beneva Black
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