Cybex corporate brochure
Design Strategy
Graphic / Communication
Project Description
“We want to be the Audi of the gym equipment world” was how our discussion with Cybex began. Using high end materials and finishes, good design, and hard-hitting copy Egg created a modular literature system for the Cybex sales team that borrows from high-end automobile collateral. The new materials are proving to be extremely popular with the sales team, and effective in the field.Client
CybexTags
brochure
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