Char-Broil THIN Grill

Industrial
Design Strategy
Creature
5.01 Client Reviews
10,000+
< 10
Atlanta, United States
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Project Description

Our challenge was to create a bold new grill to showcase Char-Broil’s patented THIN infrared technology, and generate excitement for their re-entry into the European market. We created an ultra-clean, cantilevered design that differentiates the grill from typical grills. The grill won a prestigious Red Dot Award in 2014, and is a finalist in the 2014 Industrial Design Excellence Awards.

Client

Char-Broil