Adam Sandoval - World Record Breaking Motorcyclist + Techron Powersports

Public Relations
Media Planning & Strategy
Content Marketing
Public Haus Agency
5.02 Client Reviews
200,000+
< 10
Los Angeles, United States
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Project Description

Following a successful go-to-market launch phase generating wide-scale earned media attention for the launch of Chevron’s new fuel additive for motorcycles, Public Haus developed a video-based powersports marketing campaign with Adam Sandoval, a world-record breaking motorcyclist, to drive brand awareness, engagement and product trial among specific powersports sub-segments in the motorcycle market.

Client

Chevron - Techron

Tags

content marketing
public relations
influencer marketing
marketing strategy
advertising
media
media buys
media placement
influencer
PR